p: 612.435.7100     f: 612.435.7105     ideas@wowza.biz     2601 2nd Ave. S. Studio 1, Minneapolis MN 55408
Mac, Windows, Sandwiches
I just bought my first Mac. This computer is the nicest thing I have ever owned. I love it. I treat it like a Ming vase. I carry it around like it's a donated kidney on its way to a transplant hospital. I take REALLY good care of my child... I mean my Mac. But something strange happened last night.

You see I recently installed Windows using Apple's Boot Camp, an application that lets you go between the Mac operating system and Windows. Last night, I booted up in Windows to install some new software, but got sidetracked and starting casually looking around the web. About 20 minutes later I suddenly realized that I was laying on the couch, the computer haphazardly placed on my stomach with a sandwich in my left hand.

What was I doing?!

This was my Mac. What if crumbs got in the keyboard? What if something startled me and my baby fell to the ground? What if mayonnaise soiled the track-pad? I couldn't believe my carelessness. Then I looked at that screen and realized that I was in Windows. In the world of Windows, I stopped caring.

Seth Godin recently said "People use a Dell. They are an Apple."

No kidding.

-Will

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