Another Crazy Day in AI: The 13-Hour Marketing Advantage for Small Businesses
- Wowza Team
- Jul 22
- 4 min read
Hello, AI Enthusiasts.
As your inbox fills and coffee kicks in, here’s how AI spent its weekend: helping businesses scale, solving elite math problems, and getting serious about data control.
New research shows small and mid-sized businesses using AI in marketing are saving serious time and money... up to 13 hours a week per person and thousands per month! Still, most are just scratching the surface.
In another win for machines, DeepMind’s Gemini just aced Olympiad-level math. OpenAI’s model matched it, too, even if it didn’t enter officially.
HCLSoftware just launched a platform that brings AI to governments and tightly regulated sectors without crossing legal lines.
Here's another crazy day in AI:
SMB marketers gain 13 hours weekly through automation
Top AI models compete on elite math problems
HCL debuts sovereign AI for secure workloads
Some AI tools to try out
TODAY'S FEATURED ITEM: How SMBs Are Using AI to Compete Smarter
Image Credit: Wowza (created with Ideogram)
Would you trust a machine if it gave you back 13 hours of your week?
For small and medium-sized businesses, that’s becoming less hypothetical and more like Monday.
In a recent Forbes article, contributor Ron Schmelzer explores a new study from ActiveCampaign, conducted with Talker Research, that looks closely at how AI tools are being used by small and medium-sized businesses (SMBs). The report, based on responses from 1,000 marketers, found that those who integrate AI into their marketing processes are saving significant time and money—up to 13 hours per person each week and nearly $5,000 per team each month. But while the benefits are clear, the study also reveals that full adoption is still limited.
What the data shows:
82% of marketers surveyed have used AI for at least one task
Only 23% currently apply AI throughout their entire marketing process
Teams using AI daily report nearly 15 hours saved weekly and over $5,000 in monthly cost savings
Most marketers use AI for idea generation, but fewer apply it to campaign measurement
Small teams using AI consistently report increased confidence and competitiveness
Businesses that communicate openly about their AI use tend to see more positive responses from customers
Competitors like HubSpot and Mailchimp are also introducing AI features aimed at small teams
97% of marketers say AI has already influenced how they approach their work
The research paints an interesting picture of where small business marketing stands right now. While the technology clearly offers substantial benefits, there’s still a significant gap between early experimentation and full integration. Most marketers are dipping their toes in the water rather than diving in completely, which suggests there’s still untapped potential waiting to be realized.
What makes this particularly relevant is how it challenges some assumptions about small business limitations. The data shows that size might actually be an advantage when it comes to implementing new marketing technologies. Smaller teams can often move faster, make decisions quicker, and adapt their processes more easily than larger organizations with complex approval chains and established workflows. The companies that are being transparent about their use of these tools are also discovering that customers generally respond positively when they understand how automation is being used to improve their experience rather than simply cut costs.
Read the full article here.
Get a copy of the report here.
OTHER INTERESTING AI HIGHLIGHTS:
Top AI Models Compete on Elite Math Problems
/Megan Morrone, (Editor of Technology), on Axios Newsroom
Google DeepMind and OpenAI both achieved gold medal–level performance on this year’s International Mathematical Olympiad (IMO) problems—but only Google’s entry was official. DeepMind’s Gemini model earned a perfect score on five of six math problems, while OpenAI matched that performance in an unofficial test. The competition illustrates just how fast general-purpose AI models are advancing in reasoning and symbolic logic. While neither company framed it as AI vs. humans, the models' gold-medal results mark a leap in AI’s ability to tackle elite math challenges.
Read more here.
HCL Debuts Sovereign AI for Secure Workloads
/Ben Craske, (Web Content Editor at BizClik Media), on Data Centre Magazine
HCLSoftware has launched Domino 14.5, a sovereign AI platform designed for governments and highly regulated industries seeking full control over their data. Built in partnership with European cloud provider IONOS, the platform supports AI workloads in strict compliance with laws like the European AI Act. It allows agencies to deploy AI tools—such as secure document automation and internal chat—without risking exposure to foreign cloud providers. With more than 200 government agencies already onboard, Domino 14.5 signals a major step forward in sovereign AI adoption.
Read more here.
SOME AI TOOLS TO TRY OUT:
Humata – Understand your files and extract data from them with AI.
Videotowords – Convert video and audio to text in seconds, right in your browser.
IdeaApe – AI-powered market research using Reddit data to uncover what people really think.
That’s a wrap on today’s Almost Daily craziness.
Catch us almost every day—almost! 😉
EXCITING NEWS:
The Another Crazy Day in AI newsletter is on LinkedIn!!!
Leveraging AI for Enhanced Content: As part of our commitment to exploring new technologies, we used AI to help curate and refine our newsletters. This enriches our content and keeps us at the forefront of digital innovation, ensuring you stay informed with the latest trends and developments.
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